according to Citing fresh polling data, Consumer Intelligence Research Partners reports iOS loyalty rates hit a high of 89 percent during the 3 months ending in September. that compares to a 92 percent loyalty average for Android over the same period.CIRP surveyed 500 people in its quarterly survey. "Over time we've seen analysis that predicts OS switching, particularly from Android to iOS, going to increase going forward," said Josh Lowitz, partner and co-founder of CIRP. "In the past 2 years we've seen loyalty rates of iOS and Android begin to converge," Levin said. "While the data indicates Android has a slighly [sic] higher loyalty rate, iOS has narrowed what was a small gap to begin with, to the point that both enjoy approximately the same, extremely high loyalty."
Apple narrows iOS loyalty rate gap with Android in Q3, retention rates at all-time high
collected by :Maya Tony
according to Citing fresh polling data, Consumer Intelligence Research Partners reports iOS loyalty rates hit a high of 89 percent during the 3 months ending in September. that compares to a 92 percent loyalty average for Android over the same period.CIRP surveyed 500 people in its quarterly survey. "Over time we've seen analysis that predicts OS switching, particularly from Android to iOS, going to increase going forward," said Josh Lowitz, partner and co-founder of CIRP. "In the past 2 years we've seen loyalty rates of iOS and Android begin to converge," Levin said. "While the data indicates Android has a slighly [sic] higher loyalty rate, iOS has narrowed what was a small gap to begin with, to the point that both enjoy approximately the same, extremely high loyalty."
according to Citing fresh polling data, Consumer Intelligence Research Partners reports iOS loyalty rates hit a high of 89 percent during the 3 months ending in September. that compares to a 92 percent loyalty average for Android over the same period.CIRP surveyed 500 people in its quarterly survey. "Over time we've seen analysis that predicts OS switching, particularly from Android to iOS, going to increase going forward," said Josh Lowitz, partner and co-founder of CIRP. "In the past 2 years we've seen loyalty rates of iOS and Android begin to converge," Levin said. "While the data indicates Android has a slighly [sic] higher loyalty rate, iOS has narrowed what was a small gap to begin with, to the point that both enjoy approximately the same, extremely high loyalty."
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